Sharing the Message: Faith, Storytelling and Creativity Come Alive at CTMR Training Day
On Monday 6th October 2025, 20 participants from a range of denominations gathered at the Margaret Clitherow Centre in Liverpool for the CTMR Communications Training Day, “Communicating Faith Creatively.”
The day brought together church leaders, communications volunteers, and anyone with a passion for faith-based storytelling, offering a rich mix of theology, creativity, and hands-on learning.
Facilitated by Revd Phil Jump (Regional Minister for the Northwest Baptist Association), Clare Coombes (United Reformed Church Mersey Synod), and Stephen Freeman (Diocese of Chester), the sessions provided both inspiration and practical skills to help churches communicate their message with clarity, confidence, and creativity.
Session Highlights
Session 1: Commissioned to Communicate
Led by Phil Jump, this opening session explored the theological foundations of communication within a faith context. Participants reflected on the role of storytelling, message integrity, and how sharing the Gospel begins with authentic connection.
Session 2: Storytelling and Social Media
Clare Coombes guided attendees through the art of digital storytelling, offering practical advice on crafting authentic messages for platforms like Facebook, Instagram, and X (Twitter). Through case studies and discussion, participants picked up valuable tips on tone, timing, and creative tools.
Session 3: Practical Video Production
In a lively, hands-on workshop, Stephen Freeman introduced participants to video production basics; from planning and storyboarding to filming and editing using smartphones and low-cost tools. Working in small groups, attendees practised creating short video clips and shared their work for feedback.
What Participants Said
Attendees particularly enjoyed meeting others, sharing ideas, and working collaboratively. Many appreciated the balance of theology and practice, the interactive nature of the sessions, and the chance to explore new ways to connect with younger audiences.
When asked what they found most useful, responses included:
“Tips on storytelling and video making.”
“Learning how to make videos and being creative.”
“Practical learning and real examples.”
“Gaining confidence in communications.”
Participants described the day as “a great day” and “really useful,” with 100% saying they would like more training in the future, particularly sessions focused on social media opportunities.
Suggestions for improvement included more time for practical sessions, extended discussions, and further exploration of GDPR, permissions and copyright for photos and videos.
Looking Ahead
The enthusiasm and feedback from this event show just how valuable communications training is for churches today. The CTMR looks forward to offering more opportunities in the future to help faith communities share their stories in creative and meaningful ways.
If you missed this session, keep an eye out for future training events. They’re a fantastic way to grow your skills, connect with others, and bring fresh energy to your church communications.
For further information and future training opportunities contact:
Ecumenical Co-ordinator, Elisabeth Hachmoeller
Churches Together in the Merseyside Region
Tel: 0151 709 0125
Email: office@ctmr.org.uk
Website: ctmr.org.uk